Diddy - Press Play

Limited edition double LP reissue on colored vinyl

Bad Boy Records' Diddy Press Play is the fourth studio album by American hip hop recording artist Diddy. It was originally released on October 2006, by Bad Boy Records. The album was supposed to be his first album released under the "Diddy" stage name.

By mid-2006, Sean "Diddy" Combs found himself at the peak of his powers, despite having taken a few years out from the music business. Not only was he a globally recognized rapper, but he had also become a successful entrepreneur, expanding his empire with such ventures as his own brand of cologne, Unforgivable. Netting himself a reported $364 million to date, Diddy had proven himself not only as a hip-hop superstar but also as an astute business mogul. However, as he prepared to release his much-anticipated fourth album, Press Play, it would take more than cologne to mask the fact that change was in the air.

With Press Play, Diddy faced the task of not only appealing to the mainstream hip-hop and R&B fans who were still captivated by the tried-and-true Bad Boy Records formula, but also to the Kanye-led resurgence of alt-flavoured "backpack rap." Months in the making, Press Play gave Diddy a unique opportunity to reaffirm his position as a hip-hop heavyweight and demonstrate his continued relevance in an ever-evolving industry.

Testimonial (Intro)

We Gon' Make It (feat. Jack Knight)

I Am (Interlude)

The Future

Hold Up (feat. Angela Hunte)

Come to Me (feat. Nicole Scherzinger)

Tell Me (feat. Christina Aguilera)

Wanna Move (feat. Ciara, Big Boi & Scar)

Diddy Rock (feat. Shawnna, Twista & Timbaland)

Claim My Place (Interlude) [feat. Avant & The Movement Orchestra]

Everything I Love (feat. Nas & Cee-Lo Green)

Special Feeling (feat. Mika Lett)

Crazy Thang (Interlude) [feat. S. Rosete]

After Lover (feat. Keri Hilson)

Through the Pain (She Told Me) [feat. Mario Winans]

Thought You Said (feat. Brandy)

Last Night (feat. Keyshia Cole)

Making It Hard (feat. Mary J. Blige)

Partners for Life (feat. Jamie Foxx)

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